Volume 20, Number 4 Article by Shiva Kumar Srinivasan December, 2008
The New Age of Innovation: Driving Cocreated Value through Global Networks : By C K Prahalad and M S Krishnan, 2008, Tata McGraw Hill Publishing, New Delhi, p 695, Price: Rs 278. :
The New Age of Innovation: Driving Cocreated Value through Global Networks
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