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Centre for Software & IT Management and Research & Publications Office to host research seminar on ‘Responsible News Dissemination and Echo Chambers: Impact of Personality Type and Ideology on Echo-Chamber Driven Misinformation’ on 14th December

The hybrid session will be led by Prof. Ashish Kumar Jha of Trinity College Dublin

14 November, 2023, Bengaluru: The Centre for Software and Information Technology Management (CSITM) and the Research and Publications (R&P) Office at IIM Bangalore will conduct an Information Systems (IS) research seminar titled, ‘Responsible News Dissemination and Echo Chambers: Impact of Personality Type and Ideology on Echo-Chamber Driven Misinformation’, on 14th December 2023, from 3:30 pm to 5:00 pm, at Q-101. The session will be led by Prof. Ashish Kumar Jha of Trinity College Dublin, Ireland (Information Systems area). CSTIM will conduct the seminar as part of its initiative to promote dissemination and application of knowledge for the benefit of academics and professionals from all walks of industry.

It will be a hybrid event. To register through Zoom, those interested need to click here

Those who register, will be sent a Zoom link for the webinar.

To participate in person, candidates need to click here for registration. Those candidates will receive confirmation of their participation through e-mail.

For further queries, please write to: csitm@iimb.ac.in or randp@iimb.ac.in

Abstract: Digital social media platforms play a crucial role in dissipating information and shaping online environments. Due to the increased consumption of information on digital platforms, the spread of misinformation has become a major threat to humanity. Previous research has identified that echo chambers in digital social media platforms are one of the factors responsible for spreading misinformation. Echo chambers are information-limiting environments where users’ opinions are reinforced due to the reverberance of opinion-reinforcing content (Facebook group or a page dedicated to a specific political ideology where like-minded information is shared, promoted and discussed). The study investigates the interplay of user-level factors like political ideologies and personality types combined with platform-level factors on the changes in perceptions while consuming information. This research focuses on studying the impact of responsible news dissemination by platforms on dismantling echo chambers and reducing the spread of misinformation. An experiment is conducted in the US political context to analyze the same. Data from 464 respondents were collected and analyzed over two phases of experimentation. The researchers found that the impact of opinion-challenging information on reducing fake news dissemination is higher among people with right-wing political orientation, providing imperative for digital social media platforms to foster responsible digital environments by recognizing the diversity of digital platform users and tailoring their approaches to tackle misinformation and echo chambers effectively. On a theoretical level, this research contributes to the literature by studying the information consumption behavior of social media users from a psychological perspective and bringing together various arguments from the literature and testing them. 

Speaker Profile: Dr. Ashish Kumar Jha is an Associate Professor in Business Analytics at Trinity College Dublin, Ireland. He is the founding director of M.Sc. in Business Analytics and Director of Trinity Centre for Digital Business and Analytics at Trinity College Dublin where he has established the Business Analytics/IS group. He holds a Doctorate in Management from IIM Calcutta and has been awarded an honorary M.A. by Trinity College Dublin in recognition of his contribution to the university. His primary area of research is how firms and users interact and communicate on social media and its impact on firm value and spread of information/misinformation. He has previously worked in France and India and continues to deliver visiting lectures in many countries including USA, Canada, China, UAE, India, among others. He is a distinguished member of the Association of Information Systems and has represented Regions 2 (Europe and Africa) on Awards Committee of AIS. He is an associate editor at European Journal of Information Systems and Information & Management and a senior editor at Journal of Organizational Computing and Electronic Commerce and regularly reviews for top journals in the field. His work has been published in premier journals and he regularly presents at top conferences in the field. He also holds multiple patents in the field of Robotic Process Automation. 

Centre for Software & IT Management and Research & Publications Office to host research seminar on ‘Responsible News Dissemination and Echo Chambers: Impact of Personality Type and Ideology on Echo-Chamber Driven Misinformation’ on 14th December

The hybrid session will be led by Prof. Ashish Kumar Jha of Trinity College Dublin

14 November, 2023, Bengaluru: The Centre for Software and Information Technology Management (CSITM) and the Research and Publications (R&P) Office at IIM Bangalore will conduct an Information Systems (IS) research seminar titled, ‘Responsible News Dissemination and Echo Chambers: Impact of Personality Type and Ideology on Echo-Chamber Driven Misinformation’, on 14th December 2023, from 3:30 pm to 5:00 pm, at Q-101. The session will be led by Prof. Ashish Kumar Jha of Trinity College Dublin, Ireland (Information Systems area). CSTIM will conduct the seminar as part of its initiative to promote dissemination and application of knowledge for the benefit of academics and professionals from all walks of industry.

It will be a hybrid event. To register through Zoom, those interested need to click here

Those who register, will be sent a Zoom link for the webinar.

To participate in person, candidates need to click here for registration. Those candidates will receive confirmation of their participation through e-mail.

For further queries, please write to: csitm@iimb.ac.in or randp@iimb.ac.in

Abstract: Digital social media platforms play a crucial role in dissipating information and shaping online environments. Due to the increased consumption of information on digital platforms, the spread of misinformation has become a major threat to humanity. Previous research has identified that echo chambers in digital social media platforms are one of the factors responsible for spreading misinformation. Echo chambers are information-limiting environments where users’ opinions are reinforced due to the reverberance of opinion-reinforcing content (Facebook group or a page dedicated to a specific political ideology where like-minded information is shared, promoted and discussed). The study investigates the interplay of user-level factors like political ideologies and personality types combined with platform-level factors on the changes in perceptions while consuming information. This research focuses on studying the impact of responsible news dissemination by platforms on dismantling echo chambers and reducing the spread of misinformation. An experiment is conducted in the US political context to analyze the same. Data from 464 respondents were collected and analyzed over two phases of experimentation. The researchers found that the impact of opinion-challenging information on reducing fake news dissemination is higher among people with right-wing political orientation, providing imperative for digital social media platforms to foster responsible digital environments by recognizing the diversity of digital platform users and tailoring their approaches to tackle misinformation and echo chambers effectively. On a theoretical level, this research contributes to the literature by studying the information consumption behavior of social media users from a psychological perspective and bringing together various arguments from the literature and testing them. 

Speaker Profile: Dr. Ashish Kumar Jha is an Associate Professor in Business Analytics at Trinity College Dublin, Ireland. He is the founding director of M.Sc. in Business Analytics and Director of Trinity Centre for Digital Business and Analytics at Trinity College Dublin where he has established the Business Analytics/IS group. He holds a Doctorate in Management from IIM Calcutta and has been awarded an honorary M.A. by Trinity College Dublin in recognition of his contribution to the university. His primary area of research is how firms and users interact and communicate on social media and its impact on firm value and spread of information/misinformation. He has previously worked in France and India and continues to deliver visiting lectures in many countries including USA, Canada, China, UAE, India, among others. He is a distinguished member of the Association of Information Systems and has represented Regions 2 (Europe and Africa) on Awards Committee of AIS. He is an associate editor at European Journal of Information Systems and Information & Management and a senior editor at Journal of Organizational Computing and Electronic Commerce and regularly reviews for top journals in the field. His work has been published in premier journals and he regularly presents at top conferences in the field. He also holds multiple patents in the field of Robotic Process Automation.